Girona FC president Delfí Geli presented a commemorative team jersey to Estrella Damm executives this past Sunday to mark the company’s 150th anniversary.
The presentation took place at the Espai 1930 within Montilivi stadium shortly before Girona’s match against UD Almería.
Geli handed the jersey, personalized with “Estrella Damm 150” on the back, to Jofre Riera, the brewery’s director of sponsorships. In return, Riera presented the club with a special edition of the “Damm 150 years” commemorative book and a lithograph of the work 150 aniversari de Damm, created by artist Joan-Pere Viladecans.
Estrella Damm has served as an official sponsor of Girona FC since 2012. Throughout this period, the brand has been a fixture during the club’s transition from local competitor to European contender, appearing prominently during the celebrations for the team’s promotions to the First Division in 2017 and 2022.
The partnership also extended to the club’s historic qualification for the UEFA Champions League in 2024. The milestone was marked by the “Festa del Girona,” an event supported by the brewery to engage the local fanbase.
Beyond stadium branding, the collaboration has focused on community-facing initiatives intended to deepen the relationship between the club and its supporters. Projects such as the “Partit de les Estrelles” (Match of the Stars) have been utilized to involve fans directly in club experiences.
The relationship also touches on professional development through the CF Damm youth system. Several players currently on the Girona roster, including David López and Carles Pérez, advanced through the training programs associated with the brewery’s sports initiatives before joining the senior team.
The ceremonial exchange occurred immediately prior to Girona’s latest La Liga fixture at Montilivi.
Worth a look