Fanatics and American Express Launch Custom Athlete-Designed Credit Card with FanCash Rewards

Sports fans can now put an NBA, NFL, UFC, or WWE star directly onto their wallet with a new payment card designed to mimic traditional Topps trading cards, hypebeast.com reported.

Fanatics and American Express unveiled the Fanatics American Express Card on Monday, offering a payment design inspired by Topps collectibles. Cardmembers can select their favorite player from a roster of more than 500 athletes, with additional leagues and players planned for the future, according to Sports Business Journal.

Sports fans are not ordinary consumers, and this is not just another credit card, said Greg Lisiewski, President of Fanatics Financial Services, via American Express. We built this credit card alongside American Express and Imprint to be the true badge of fandom and to reward fans in more ways than ever before.

The co-branded card earns FanCash, which serves as the loyalty currency for Fanatics. Cardmembers earn 8% or more on purchases made through the Fanatics App, and 5% across the broader ecosystem including Fanatics.com, Mitchell & Ness, Lids, Fanatics Collect, Fanatics Live, and Topps.com, as detailed by American Express. Users also earn 5% on tickets and select streaming services, alongside 2% on purchases everywhere else.

Additional incentives include $100 in FanCash after spending $1,000 in the first 90 days, plus another $100 for spending $500 a month over 12 consecutive months. The card carries no annual fee, and features a variable APR ranging from 19.74% to 34.24% according to initial terms. Eligible U.S. cardmembers with American Express Membership Rewards accounts can transfer points into FanCash at a rate of 1,000 points for $10, making Fanatics the program's first sports transfer partner.

Cardmembers gain access to several experiential benefits, including a quarterly early-access presale for select Topps products and early floor access at Fanatics Fest. Participants can also enter the Championship Challenge by attempting to correctly predict all four MLB, NBA, NFL, and NHL champions for a chance to win back up to $100,000 in annual credit card spending.

The first-of-its-kind credit card design lets fans select their favorite player from a roster of more than 500 NBA
Photo: sportsbusinessjournal.com

With a global sports portfolio spanning more than 50 leagues, teams, venues and marquee events, American Express knows how to create memorable fan experiences, said Will Stredwick, Executive Vice President of Global Network Services for North America at American Express.

The waiting list for the Fanatics American Express Credit Card is currently open for the U.S. market, with official invitations expected to roll out later in the year. American Express serves as the presenting sponsor of Fanatics Fest and the Official Payments Partner across select Fanatics online and retail locations.

Editor-in-Chief

Editor-in-Chief

Daniel Richardson is the Editor-in-Chief of Archysport, where he leads the editorial team and oversees all published content across nine sport verticals. With over 15 years in sports journalism, Daniel has reported from the FIFA World Cup, the Olympic Games, NFL Super Bowls, NBA Finals, and Grand Slam tennis tournaments. He previously served as Senior Sports Editor at Reuters and holds a Master's degree in Journalism from Columbia University. Recognized by the Sports Journalists' Association for excellence in reporting, Daniel is a member of the International Sports Press Association (AIPS). His editorial philosophy centers on accuracy, depth, and fair coverage — ensuring every story published on Archysport meets the highest standards of sports journalism.

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