Six of the world’s elite female tennis players will compete in a specially organized exhibition tournament, the “Hyundai Card Culture Project 32,” at the Inspire Arena in Incheon, South Korea, from December 25 to 27. The event features a $1.1 million prize purse and includes current world number one Aryna Sabalenka and six-time Grand Slam champion Iga Świątek, according to event organizers.
Tournament Field and Format
Alongside Aryna Sabalenka and Iga Świątek, the lineup includes 2026 two-time Grand Slam winner Elena Rybakina and Naomi Osaka, the first Asian player to reach the world number one ranking. The roster is rounded out by Mirra Andreeva, the youngest woman to reach a Roland Garros semifinal in the 21st century, and Olympic gold medalist Jasmine Paolini.
The tournament format consists of five matches played over three days. The top two seeds will receive a bye directly into the semifinals, while the remaining four players will compete in opening-round quarterfinal matches on December 25. The semifinals follow on December 26, with the championship match scheduled for December 27.
Tickets Go on Sale October 27 via Naver
Tickets for the event go on sale at 12:00 p.m. local time on October 27 via Naver. Organizers are offering a 10% discount for customers who pay using the “Naver Hyundai Card.”
Fans who purchase tickets for all five matches of the tournament will be entered into a drawing for the opportunity to participate in a “one-point clinic” with the professional athletes. This event, which allows attendees to receive instruction on the court from the players, is scheduled to run for ticket holders who complete their purchases between October 27 and November 30. A separate fan event is scheduled for December 24 at the “Vision Stage,” an XR production studio located at the Naver 1784 headquarters, where the six participants will meet with attendees.
Event Background
The tournament is a collaboration between Hyundai Card and Naver, held at the Inspire Arena on Yeongjong Island. A representative from Sema Sports Marketing stated that the event is designed to provide Korean tennis fans with an opportunity to observe high-level international play and engage with the athletes through clinics and specialized programming.
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