Paris welcomes its first-ever regular-season National Football League game on Sunday, October 25, 2026, as the Pittsburgh Steelers face the New Orleans Saints at the Stade de France. Ahead of the historic matchup, the league opened an official 1,100-square-meter pop-up store in the French capital to sell event-specific merchandise, Sortiraparis reported.
The temporary retail space opened its doors on Monday, October 19, 2026, inside the Galerie Joseph at number 5 rue Saint-Merri in the city’s 4th arrondissement. The multi-level shop stocks exclusive NFL Paris Game 2026 gear, including limited-edition fashion collaborations such as a joint collection between Paris Saint-Germain and the NFL.
Galerie Joseph Shop Sells Branded Event Apparel
Visitors to the Galerie Joseph location will find an array of caps, scarves, footballs, and jackets branded for the event alongside mainstream franchise apparel. The inventory features jerseys honoring legendary players such as Eric Dickerson, Travis Kelce, and Ray Lewis, alongside DK Metcalf, as well as specific gear for the competing Saints and Steelers.
Apparel options extend to women’s and children’s sizing, complemented by team-colored mascot plush toys. The merchandise spans several price points depending on the item category, offering t-shirts from 40 to 65 euros, sweatshirts priced between 75 and 95 euros, and standard jerseys ranging from 120 to 160 euros.
Prices Vary for Collaborative Jerseys and Team Gear
Certain high-profile items carry distinct pricing structures inside the Paris retail space. The collector’s edition Paris Saint-Germain and NFL collaborative jersey is priced at 210 euros, while the official NFL Paris Game 2026 jacket lists for 160 euros. Team-specific jackets for the Steelers and Saints sell for 115 euros.
Accessories vary from 30 euros for a scarf and 40 euros for a beanie to between 38 and 45 euros for a standard cap. Specialty items include team plush toys priced at 70 euros and official NFL game balls retailing at 179 euros.
Store Hours Leading Up to Kickoff
The temporary NFL Shop operates on a dedicated schedule leading up to Sunday’s game at the Stade de France. The store welcomed shoppers from 10:00 AM to 8:00 PM on Tuesday, October 20, Thursday, October 22, Friday, October 23, and Saturday, October 24. Operating hours adjust to 10:00 AM to 6:00 PM on Wednesday, October 21, and conclude on Sunday, October 25, with reduced hours from 10:00 AM to 2:30 PM to align with kickoff.
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