Napoli president Aurelio De Laurentiis delivered a blunt assessment of football management, declaring that coaches are simply employees while criticizing modern club ownership models and outlining ambitious stadium redevelopment plans during a wide-ranging media address.
De Laurentiis Draws Hard Line on Coaches
Speaking on multiple fronts regarding Italian football governance, historical context, and infrastructure, De Laurentiis emphasized the transactional nature of the dugout relationship. When pressed on past leadership dynamics at the Stadio Diego Armando Maradona, the Napoli chief dismissed prolonged sentimentality regarding former managers.
“Don’t make me talk about Spalletti, the coach is an employee,” De Laurentiis stated, drawing a sharp line between club ownership and the technical staff tasked with daily squad management.
Targeting Private Equity and Cardinale
The remarks arrive amid broader discussions across Serie A concerning financial sustainability, infrastructure projects, and the influence of private equity in European football. De Laurentiis didn’t spare external executives from his critique, taking direct aim at Gerry Cardinale over modern investment strategies in sports.
“Cardinale? An owner who is a financier, he says absurd things,” De Laurentiis said. “Investment funds do not bring any benefits.”
Reflecting on Calciopoli and Club History
Addressing the historical landscape of Italian football, the Napoli president reflected on his tenure through turbulent eras of Serie A administration, noting the club’s resilience through regulatory crises. Having steered the club through the aftermath of the infamous Calciopoli scandal, De Laurentiis highlighted his clean operational record.
“I was already there during Calciopoli, I won without cheating,” De Laurentiis asserted.
The Plan for Napoli Est and Maradona’s Demolition
On the infrastructure front, the club leadership outlined major shifts for the southern Italian powerhouse. Plans for a brand-new venue in the eastern district of the city—referred to as Napoli Est—are progressing with a targeted capacity of 70,000 seats. In tandem with the proposed modern arena, De Laurentiis addressed the future of the club’s current historic home, offering a controversial stance on its longevity.

“The new stadium in Napoli Est has a capacity of 70,000 spectators,” De Laurentiis said, before adding regarding the iconic arena: “Maradona must be torn down.”
Squad Strategy and Upcoming Fixtures
Looking toward sporting operations, the Napoli president indicated a strategic pivot in squad building moving forward, expressing a desire to construct a younger team capable of sustaining long-term competitiveness under the employment framework he champions for his coaching staff.
Worth a look