Jalen Brunson Rumored to Release Children’s Book, But No Official Confirmation Yet
A post on the r/nba subreddit suggested that New York Knicks guard Jalen Brunson is set to release a children’s book, but no official announcement has been made by the player or his representatives. The claim, which has sparked discussion among fans, centers on a French-language message attributed to Brunson that translates to, “It only works in the NBA. No way I’ll take a lower salary so my company can pay others more.” While the post mentions a potential book, no verified details about its content, release date, or publisher have been confirmed.
Brunson, 28, has not publicly addressed the rumor, and the Knicks organization has not responded to requests for comment. The player, known for his work ethic and community involvement, has previously emphasized his commitment to basketball and family, but no prior ventures into writing or publishing have been documented. The Reddit post, which includes a snippet of a French message, appears to be speculative and lacks supporting evidence from credible sources.
Despite the unverified nature of the claim, the idea of Brunson expanding his influence beyond the court has generated interest. The Knicks, who signed Brunson to a four-year, $142 million contract in 2023, have positioned him as a cornerstone of their rebuild. His potential foray into children’s literature could align with his public persona as a role model, though such a project would mark a significant departure from his current career trajectory.
What the Rumor Says and What’s Unconfirmed
The original Reddit post, which has since been upvoted and commented on by hundreds of users, includes a French-language quote from Brunson: “J’ai beaucoup réfléchi à la…” (translated as “I have thought a lot about the…”). The message cuts off mid-sentence, leaving the exact context unclear. Some users speculated that the quote relates to the book, while others suggested it could be a misinterpretation of a private conversation or a mistranslation.

Independent verification of the quote’s authenticity remains elusive. No official statements from Brunson, his management, or the Knicks have confirmed the claim. Additionally, no records of a children’s book project appear in public databases or publishing registries. The lack of concrete information has led some to dismiss the post as a hoax or a misinterpretation of a private message.

However, the rumor has gained traction due to Brunson’s growing influence. The guard, who was named an All-Star in 2023, has been vocal about his desire to inspire young athletes. In a 2022 interview, he stated, “I want to be someone kids can look up to, not just for my play but for how I conduct myself.” A children’s book could be seen as a natural extension of that goal, though it would require significant time and resources outside his basketball commitments.
Why This Matters for the NBA and Brunson’s Career
If Brunson were to release a children’s book, it would represent a notable shift in his public profile. While many NBA players engage in philanthropy or media projects, few have ventured into writing. The potential for a book could also reflect broader trends in sports, where athletes increasingly seek to build personal brands beyond their playing careers.
The NBA has seen several players launch books, including LeBron James’ “The Wizenard Series” and Kevin Durant’s “The NBA: A Visual History.” These projects often blend storytelling with life lessons, a format that could appeal to Brunson’s audience. However, the success of such a venture would depend on factors like the book’s content, marketing, and the player’s ability to connect with readers.
For the Knicks, a book by Brunson could enhance his marketability and solidify his role as a team leader. The organization has been focused on developing young talent and fostering a winning culture, and a book could serve as a tool to engage younger fans. However, the team’s immediate priorities remain on the court, with Brunson’s performance in the 2024-25 season likely to take precedence over any side projects.
What’s Next for Jalen Brunson?
As of now, the most pressing developments for Brunson involve his performance on the court. The Knicks are expected to compete in the Eastern Conference, and Brunson’s role as a playmaker and scorer will be critical. His ability to adapt to the team’s system and mentor younger players will shape the season’s outcome.

While the book rumor remains unverified, fans and analysts will continue to watch for any official updates. Brunson’s representatives have not responded to inquiries, and no further details have emerged from the r/nba post. Until then, the claim remains a topic of speculation rather than a confirmed event.
For now, the focus remains on the NBA season, with Brunson