Jesi, Italy – Pallacanestro Jesi, a relatively fresh name in the Italian basketball landscape, has announced a landmark sponsorship deal, securing its first-ever main sponsor. The agreement, revealed on Wednesday, marks a significant step forward for the club, which was founded in 2023 and currently competes in Serie B interregionale.
The sponsorship agreement was announced by the club, signaling a vote of confidence in the team’s potential and a commitment to its continued growth. While the financial details of the deal have not been disclosed, the partnership is expected to provide a substantial boost to the club’s operations and ambitions. This comes at a crucial time for Pallacanestro Jesi as they navigate their second season and strive to establish themselves as a competitive force in Italian basketball.
A Young Club with Growing Ambitions
Pallacanestro Jesi’s origins trace back to 2023, making it one of the newer clubs in the Italian basketball system. Based in Jesi, a town in the Ancona province of the Marche region, the team plays its home games at the Palestra Filonzi for the 2024-2025 season, with plans to move to the larger PalaTriccoli, which has a capacity of 3,500, starting in 2025. The club’s colors are white and red, and its symbol is a rampant lion.
The team’s inaugural season in Serie DR1, the fourth tier of Italian basketball, saw its share of challenges. They debuted on October 11, 2024, with a 78-58 loss against Basket Vadese at PalaMolinello in Sant’Angelo in Vado. Their first home game, on November 1, 2024, resulted in an 82-45 defeat against Montecchio Basket at the Palestra Filonzi. However, the team found its footing, securing its first historic home win on December 6, 2024, defeating Senigallia 79-74. A local rivalry with Academy Jesi was established, with the first match on December 20, 2024, going to Academy.
The 2024-2025 season also saw a first away victory, achieved on January 24, 2025, against Basket Giovane Pesaro at Palestra Galilei. A scheduled rematch against Academy on March 28, 2025, was forfeited by the opposing team, resulting in a win for Pallacanestro Jesi. Finishing second to last in the regular season with 12 points, the team entered the playouts against Sporting Basket Club of Porto Sant’Elpidio. They successfully navigated the playouts, winning both games – the first away and the second at home on April 17, 2025 – to secure their place in the league for another season.
Leadership and Coaching
Michele Paoletti serves as the President of Pallacanestro Jesi, while Domenico Sorgentone currently holds the position of Head Coach. The club’s initial coach for the first season was Maurizio Rossetti, a well-known figure in Jesi basketball, with Massimo Stronati serving as Vice President.
What This Sponsorship Means for the Future
Securing a main sponsor is a pivotal moment for Pallacanestro Jesi. It provides financial stability, allowing the club to invest in player development, improve facilities, and enhance its overall competitiveness. The sponsorship will likely enable the team to attract higher-caliber players and strengthen its coaching staff, ultimately raising the level of play and increasing its chances of success in future seasons. For a young club still establishing its identity, this financial backing is crucial for long-term sustainability and growth.
The partnership also signifies growing interest in basketball within the Jesi community and the wider Marche region. Increased visibility and financial resources will allow the club to expand its outreach programs, engage with local fans, and foster a stronger connection with the community. This, in turn, can lead to increased attendance at games and greater support for the team.
Looking ahead, Pallacanestro Jesi will continue to compete in Serie B interregionale. The team’s next challenge will be to build on the successes of its first season and establish itself as a consistent contender in the league. With the support of its new sponsor and the dedication of its players and staff, Pallacanestro Jesi is poised for a bright future.
The club has not yet announced details regarding the sponsor’s branding on team uniforms or at the PalaTriccoli arena, but further information is expected in the coming weeks. Fans can stay updated on the latest news and developments by following the club’s official channels.
The next confirmed action for Pallacanestro Jesi is the preparation for the upcoming season, with details on pre-season matches and the official league schedule to be announced shortly.
