Mendoza, Argentina – Godoy Cruz Antonio Tomba is deepening its connection with its supporters through the launch of “Desde Adentro” (From Within), a new program designed to offer club members exclusive experiences and a closer look at the inner workings of the Argentine football club. The initiative, which began with the start of a series of prize draws, aims to reward loyal fans and foster a stronger sense of belonging.
The program is open to both “Plenos” (full) and “Bodegueros” (wine cellar) members who are current on their membership dues. These members will automatically be entered into monthly draws for a range of unique opportunities, bringing them closer to the daily life of the club, affectionately known as the “Expreso.”
One of the key offerings is a tour of the Estadio Feliciano Gambarte, the home stadium of Godoy Cruz. Winners will have the chance to explore areas typically off-limits to the public, including the dressing rooms, hallways, press room, and the pitch itself. The tours aim to provide a comprehensive look at the history and essence of the club, allowing fans to experience the stadium from a new perspective.
Beyond the stadium, “Desde Adentro” will also offer visits to the Predio de Alto Rendimiento Coquimbito, Godoy Cruz’s state-of-the-art training facility. These tours will provide members with a behind-the-scenes look at where the professional squad and youth teams prepare, showcasing the club’s investment in its sporting development. The facility is considered one of the best in Latin America, and the tours will highlight the professional structure in place.
Adding to the excitement, the club will also be raffling off official Godoy Cruz jerseys each month. These prizes represent a tangible symbol of pride for fans, allowing them to wear the colors of their team. The club is using these opportunities to reward the dedication of its supporters, recognizing those who consistently stand by the team through thick and thin.
Each month, 20 members will win the stadium tour (10 “Bodegueros” and 10 “Plenos”), 10 will receive access to the Coquimbito training facility (5 of each membership type), and two will win official jerseys (one for each membership category). Participation is simple: maintain current membership dues. This straightforward requirement underscores the club’s commitment to rewarding its most dedicated fans.
Godoy Cruz isn’t just offering experiences; it’s building a community. The club also boasts a “Club de Beneficios” (Club of Benefits) that provides members with discounts and promotions at local businesses. This added value extends the benefits of membership beyond game days, integrating the club into the daily lives of its supporters. Offers are categorized for effortless browsing, including options in sports, dining, and apparel.
The launch of “Desde Adentro” represents a significant step in Godoy Cruz’s efforts to strengthen its relationship with its fanbase. It’s a recognition that supporting a club is about more than just attending matches; it’s about being part of a family and sharing in the passion and pride that comes with being a “Tombino” – a nickname for Godoy Cruz supporters.
The initiative was announced on the club’s official Instagram account on March 18, 2026, generating excitement among fans. The club’s Facebook page also promoted the program, emphasizing the benefits of membership.
Godoy Cruz’s commitment to enhancing the fan experience aligns with a broader trend in Argentine football, where clubs are increasingly focused on building stronger relationships with their supporters. This program, however, appears to be particularly comprehensive, offering a range of benefits designed to appeal to a wide spectrum of fans.
Looking ahead, Godoy Cruz will continue to roll out new experiences and benefits as part of “Desde Adentro.” The next draw is scheduled for the conclude of April, with details to be announced on the club’s official channels. Fans are encouraged to ensure their memberships are up-to-date to participate and have a chance to experience Godoy Cruz from the inside.
What are your thoughts on Godoy Cruz’s new fan engagement program? Share your comments below and let us know what you think!
