Horsens, Denmark is gearing up to host a major international badminton tournament from April 24th to May 3rd, 2026, and Golden Goose Events (GGE) is actively recruiting brand ambassadors to help deliver a top-tier experience for attendees. The event, taking place at Forum Horsens, presents an opportunity for energetic individuals to immerse themselves in the dynamic world of professional sports and represent global brands.
Golden Goose Events, an international event staffing agency, specializes in providing experienced promotional teams across Europe and beyond. They work with a diverse range of clients, delivering high-quality brand ambassadors, hosts, team leaders, and event managers for large-scale live experiences. This particular tournament is a significant undertaking, requiring a dedicated team to engage visitors and enhance the overall event atmosphere.
What’s Involved: Roles and Responsibilities
The positions available are for brand ambassadors, and the core responsibility will be to interact with visitors at the brand booth. This includes inviting people to engage with the booth’s activities, explaining game mechanics, distributing promotional giveaways, and representing the brand in a professional and enthusiastic manner. Successful candidates will be the face of the brand, creating a positive and memorable experience for attendees.
The tournament schedule is structured in three phases: Group Stage I (April 24th – timeframe 08:30 – 23:00), Group Stage II (April 25th – timeframe 10:00 – 22:30), and the Main Draw (April 26th – May 3rd – timeframe 10:00 – 22:30). Shifts will be scheduled within these timeframes, with exact daily schedules confirmed individually. Applicants should be prepared for potentially long hours, particularly during the later stages of the tournament.
What Golden Goose Events Offers
Golden Goose Events is offering a competitive compensation package for these roles. Brand ambassadors will earn €27.50 gross per hour, either on a freelance basis or through invoicery.dk. Travel expenses will be covered for those traveling from Aarhus, based on a standard kilometer rate plus travel time. A daily food allowance of €20 will be provided for lunch. Beyond the financial benefits, this position offers a unique opportunity to work at a major international sporting event and gain valuable experience in the event staffing industry.
all selected brand ambassadors will receive a uniform and a brief 15-minute orientation before their first shift. This ensures everyone is well-prepared and understands their role within the larger event operation. The opportunity to work alongside a professional team and contribute to a high-profile event is a significant draw for many applicants.
Who is Golden Goose Events?
Golden Goose Events (GGE) isn’t just focused on this badminton tournament. They are a well-established international event staffing agency with a track record of supporting global brands with experienced promotional teams. They specialize in providing a range of event staff, including brand ambassadors, hosts, team leaders, and event managers, for major live experiences across Europe and beyond. Their commitment to delivering high-quality personnel makes them a trusted partner for brands seeking to maximize their impact at events.
What are the Requirements?
To be considered for this role, applicants must be fluent in English. While not mandatory, proficiency in Danish is considered a significant advantage, given the event’s location. Strong communication skills are essential, as is a confident and proactive personality. The ability to engage with people from diverse backgrounds and represent the brand effectively is paramount. Availability across multiple event days is also preferred, as it increases the chances of selection.
How to Apply
Interested candidates are encouraged to apply through LinkedIn. When applying, it’s crucial to clearly indicate the dates they are available to work. This information will help Golden Goose Events streamline the scheduling process and ensure adequate staffing levels throughout the tournament. The LinkedIn posting can be found through a search for “Badminton Tournament Event Assistant at Golden Goose Events.”
The 2026 BWF Badminton European Championships, also taking place in Horsens, Denmark, further highlights the city’s growing prominence as a host for major badminton events. This tournament, scheduled for April 24th – May 3rd, 2026, will draw athletes and fans from across Europe, creating a vibrant and competitive atmosphere.
For those seeking a dynamic and rewarding opportunity within the world of sports event management, this position with Golden Goose Events offers a compelling pathway. The combination of competitive compensation, valuable experience, and the chance to be part of a major international event makes it an attractive prospect for motivated individuals.
Next Steps: Applications are being accepted now via LinkedIn. Keep an eye on the Golden Goose Events LinkedIn page for updates on the selection process.
