The NFL arrived in Madrid in 2025, and it will return. This Monday, the league announced a new “multi-year” partnership with the city, the metropolitan community of Madrid and Real Madrid, the city’s flagship football club.
In 2025, the Santiago Bernabeu stadium hosted the Miami Dolphins and the Washington Commanders. A meeting made truly memorable by the injuries which decimated both teams in the preceding weeks.
For the moment, no poster has been announced. But as a reminder, it is the Dolphins, Bears and Chiefs who have priority marketing rights to Spain under the NFL’s marketing rights repair plan. With Miami coming in 2025, the other two could follow in the future.
Spain, a big market for the NFL
If the atmosphere was not necessarily the warmest in Madrid this year, the NFL has not lost sight of one thing: “ Spain is an important game for the NFL, with 11 million fans“, announces the press release from this Monday. If the figure of 11 million is to be taken with a grain of salt (or salad tongs), Spain is part of an even larger Spanish-speaking market.
Ticketing information will be released at a later date.
In 2026, the NFL has already announced that it will play one game in Melbourne, one in Rio de Janeiro, one in Munich, three in London and one in Madrid. “ Other matches will be announced“, specifies the press release. France ?