Allegri’s 8 PM Kick-Off Proposal: Explained

The proposal from the Livorno before the match against Genoa: «The calendar? This year if we had had more close matches with the Champions League, it would have been better.”

In the beginning, in an interview with Corriere, he was the president of the Lega Calcio Serie A, Ezio Simonellito propose the idea of bringing forward the evening races from 8.45pm to 8pm. However, he found initial opposition from the TVs (Dazn has seven exclusive races and three co-exclusive with Sky Sport until 2029), who subsequently opened up to dialogue and the idea of an experiment to understand if all this is feasible: «I would like to inspire young people who are distracted by social media. The matches cannot start at 8.45pm in the evening, they must start earlier in order to attract the customers of the future: if it were up to me I would set the kick-off whistle at 8pm”, were Simonelli’s words.

Now the same concept has been reiterated by Massimiliano Allegri during the press conference on the eve of the match between Milan and Genoa, scheduled for 8 January in which the Livornese will reach the finish line of bench number 200 with the Rossoneri: «For me it would be important to move the evening matches from 8.45pm to 8pm, because those 45 minutes are important for the players to recover. It would be a smart thing to do.”the words of the Livorno coach.

Immediately afterwards Allegri clarified his idea: «When there are close matches we need to make changes, but in the meantime let’s think about tomorrow. This year, if we had had close matches to play, the Champions League, it would have been better”, concluded the Milan coach. Who knows if, at least to help the national team in the World Cup play-offs in March, it will be possible to bring forward a big match to 8pm to free the Azzurri first. Meanwhile, Allegri has not changed his mind and has relaunched the proposal.

January 7, 2026

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Aiko Tanaka

Aiko Tanaka is a combat sports journalist and general sports reporter at Archysport. A former competitive judoka who represented Japan at the Asian Games, Aiko brings firsthand athletic experience to her coverage of judo, martial arts, and Olympic sports. Beyond combat sports, Aiko covers breaking sports news, major international events, and the stories that cut across disciplines — from doping scandals to governance issues to the business side of global sport. She is passionate about elevating the profile of underrepresented sports and athletes.

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