Saudi Arabia & Sportswashing: Power, Politics & Reform

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Saudi Arabia has become a world power in sports. The Islamic scholar Guido Steinberg describes the radical nature of the restructuring in the state, explains why the reforms consolidate the crown prince’s power – and why sportswashing is not the reason for the gigantic investments.

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Aiko Tanaka

Aiko Tanaka is a combat sports journalist and general sports reporter at Archysport. A former competitive judoka who represented Japan at the Asian Games, Aiko brings firsthand athletic experience to her coverage of judo, martial arts, and Olympic sports. Beyond combat sports, Aiko covers breaking sports news, major international events, and the stories that cut across disciplines — from doping scandals to governance issues to the business side of global sport. She is passionate about elevating the profile of underrepresented sports and athletes.

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