High Performance & Results

LUXEMBOURG and PARIS, December 10, 2025 /PRNewswire/ — FitLine is proud to announce a new partnership with Paris Basketball, the current champion of France and one of the most important clubs in Europe. As the team plays at the highest level of European basketball, notably in the prestigious EuroLeague, FitLine becomes the official supporter and supports the players throughout the season with premium sports nutrition – on and off the court.

“Paris Basketball embodies ambition, performance and consistency at the highest level. These are also the values ​​of FitLine,” explains Adrien Rincheval, Chief Sales Officer of PM-International AG. “Both brands share the same goal: high standards, solid performance and constant progress. This partnership brings together professional sport and premium nutrition with a common goal: achieving the best results, every day. »

Professional basketball is demanding. Long trips and intensive matches require precise preparation and appropriate recovery. FitLine supports the team with scientifically developed products designed to fit into athletes’ daily routine and help them perform at their best on and off the field.

“This partnership goes beyond what we see. We share the commitment to quality and performance. FitLine is not only present on match days, but a daily partner, supporting the team with experience gained over years of working with athletes from many disciplines,” says Jérôme de Chaunac, Chief Business Officer of Paris Basketball.

More than 1,000 athletes from 85 disciplines and 40 countries trust FitLine products. As the official supplier of several sports organizations and national teams, the brand supports high-level sport. The safety of FitLine products, registered on the Cologne List, always guarantees clean sport.

– The image is available on AP –

Press contact

PM-International AG – Lea Herz
lea.herz@pm-international.com
+352 33 96 67 944

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