The new crossbody strap raised emotions almost immediately after the premiere of the new iPhones, as Novinky reported earlier. People were dealing with the possibility of easier theft of the phone when they carry it as a purse, but also the very high price of accessories.
Apple values the strap itself at CZK 1,790. However, it is necessary to purchase a special mobile phone cover for an additional 1,490 crowns, which has holes for attaching the aforementioned strap. All together, the price for the accessories goes up to 3280 CZK.
According to the shopping guide Zboží.czwhich runs the company Seznam.czcompetitive straps can be purchased for less than 200 CZK.
Foto: repro Apple
The strap itself costs only 1,790 CZK, but you can’t do without a special cover. The price thus rises to more than three thousand crowns.

We waited over a month
Despite the high price tag, there was obviously a huge demand for the straps. Most of the color variants were hopelessly sold out last month, as evidenced by information on stock availability on Apple’s official e-shop. For the majority of orders, potential interested parties had to wait for more than a month.
The situation calmed down only before Christmas, when the straps began to appear regularly in stock and in brick-and-mortar stores. Apple itself claims to deliver them within the next day. This applies to all color variants.
Potential applicants from the country should still have time for Christmas. And this despite the fact that the American technology giant sends orders to the Czech Republic from the Netherlands.
The manufacturer defends the higher price by saying that it is not an ordinary string. It is a product made of fully recycled PET fibers, which has stainless steel magnets for easier length adjustment in the range from 1080 to 2080 millimeters.
Presentation of Apple iPhone 17 Pro smartphonesVideo: manufacturer’s archive
The cloth was also criticized. And it sold out
At the same time, Apple is not facing criticism for the prices of accessories for the first time. Already in 2021, the American technology giant had users struggling when it showed its own cleaning cloth. It was offered at the time for 590 CZK, although similar microfiber cloths boasting nano protection were sold for less than a hundred crowns.
Despite the high price tag, Apple’s cleaning cloth became a hit right after it was launched. Interest was so huge that it was hopelessly sold out by the end of 2022. Potential buyers often had to wait more than a month for delivery.
“With a soft cleaning cloth made of non-abrasive material, you can safely and effectively clean any Apple display, including glass with a nanotexture,” Apple entices its own cleaning cloth in its official online store, it is still available.

Foto: repro Apple
Apple cleaning cloth offer
