NBA Stickers Expand to China | Fanatics & Kayou Partnership

Fanatics Collectibles, through Topps, and Kayou have announced a collaboration today for the supply of NBA stickers to China through the NBA Match Attax 2025. The partnership represents a reference product that offers basketball fans in China the possibility of buying NBA collector figurines, further fueling the passion for sport. As part of the agreement, Kayou, a Chinese leading company in the production of stickers, will manage the production and distribution of the product, using the production and distribution of the product, exploiting its vast existing distribution network, while Topps will use its world -class design to fascinate Chinese fans and collectors.

This press release includes multimedia content. View the entire press release here: https://www.businesswire.com/news/home/2025100292351/it/

The original text of this announcement, drawn up in the starting language, is the official version that is faithful. Translations are offered only for the convenience of the reader and must refer to the text in the original language, which is the only one juridically valid.

Ryan Stolz, rstolz@collectfanatics.com

The editorial responsibility and the contents referred to in this press release are organized by business wire

Sofia Reyes

Sofia Reyes covers basketball and baseball for Archysport, specializing in statistical analysis and player development stories. With a background in sports data science, Sofia translates advanced metrics into compelling narratives that both casual fans and analytics enthusiasts can appreciate. She covers the NBA, WNBA, MLB, and international basketball competitions, with a particular focus on emerging talent and how front offices build winning rosters through data-driven decisions.

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