Lighting Dreams: Adidas, Motta & Cup Sport Commitment

The initiative will benefit 735 young Panamanians, between 10 and 17 years and combines technical training, training and educational accompaniment.

The Foundation Take off from Copa Airlines, In alliance with Adidas and Motta International They presented the program “Lighting dreams”, which seeks to develop the talent of young Panamanians through basketball.

The program is aimed at children and adolescents in ages between 10 and 17 years, who will receive Technical training, values ​​training and educational accompaniment In this sport. In its first phase, the program “Lighting dreams “ will directly benefit More than 735 young people.

Three stages

The First stage of the project “Lighting dreams “ It has already started and focuses on the training, skills evaluation and implementation of the educational component aimed at coaches, teachers and trainers. It will be implemented in Panama City, Colón and Panama West And the participation of 46 teams and 22 sports academies.

By 2026, it is projected to double the scope with the incorporation of at least two divisions per team, thus expanding the coverage and impact of the program.

The second stage, that will be developed between March and December 2026, contemplates the start of operations of the High Performance Center (CEARE), In alliance with Fepaba. During this phase, scouting processes, sports camps and academic reinforcement activities will be carried out.

Finally, the Third stage contemplate the sustained accompaniment by strategic allies for a minimum period of three years, with the purpose of consolidate the program y lay the bases For a Sustainable development of Panamanian basketball with a 10 -year vision.

With the BAKE BUILDING, the Alliance between Cup, Adidas and Motta International integrates financial, logistics, technical and educational efforts and promotes the corporate volunteer, allowing collaborators of the three companies to actively participate in the training and accompaniment of the young beneficiaries.

Building a better future

The program “Lighting dreams” has the support of key entities such as Panamanian Basketball Federation (FEPABA), the Ministry of Education (Meduca) and the Panamanian Institute of Sports (Pandeportes), qThey support their sports and educational component.

Pedro Heilbron, Executive President of Copa Airlines, He stressed that this initiative allows them to continue betting on an integral development of Panamanian youth.

“In We believe firmly in it deport as a powerful tool for Form values, generate sense of belonging and open new opportunities. Through our Foundation take off, We promote programs that connect our communities with real personal and professional growth options. We are proud to add efforts with allies like Adidas and Motta International To continue building a better future for Panama, ”he said.

Salvador Mothe, vice president of Wholesale in Adidas Latin America, He said that “Lighting dreams” It is a social impact program that accompanies young people from the beginning in sport to their integral development. “Let’s keep building together a platform where Youth talent Find real opportunities, Create in community and lead us to recover the prominence that basketball deserves in Panama, ”he said.

In this regard, Erasmo Orillac, executive president of the Motta International Group, He stressed that basketball must become part of the life of youth, communities and Panamanian families.

“In International Motta We believe in values ​​and principles that sport delivers to society, For that reason and through “Lighting dreams”, We want to rescue Panamanian basketball and return the brightness of those memorable years. To achieve this, we must massify its scope, sow passion and arouse interest in every corner of the country.”, express.

Schools, parents and young people interested in being part of “Lighting dreams” You can visit the website enstandosueños.com