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Belgian Football Fans Rejoice: Dazn and Proximus Nearing Deal to End Broadcast Blackout
The long wait for live Jupiler Pro League action on more platforms might finally be over, as Dazn and Proximus are reportedly on the verge of a breakthrough agreement.
For dedicated Belgian football followers, the current broadcast landscape has been a source of frustration. While RTBF has stepped in to offer summaries of the Jupiler Pro League, live match broadcasts have remained exclusively on dazn’s platform. However, recent developments suggest a significant shift is on the horizon, potentially bringing an end to this broadcasting bottleneck.
Sources close to the negotiations indicate that talks between Dazn and Proximus, a major Belgian telecom operator, have been progressing positively. This development is seen as a crucial step, as an agreement with Proximus could pave the way for accelerated discussions with other key players like Telenet. The sentiment among those involved is that a resolution is becoming increasingly likely, with manny anticipating a positive outcome in the near future.
Proximus Poised to Offer Jupiler Pro League Matches
According to reports from Belgian media outlets The Evening and De Tijd, Proximus is aiming to offer Jupiler Pro league matchday 8 to its subscribers.Both publications suggest that a deal is within reach in the short term, with De Tijd even speculating that a solution could be finalized by next weekend.
Jan Mosselmans, speaking on behalf of Dazn, confirmed the positive trajectory of the discussions, stating, “There is no landing yet, but we are evolving in the right direction.”
However, Proximus has been careful to emphasize that no formal agreement has been reached as of yet.
It appears Dazn has made significant concessions on the financial front to bridge the gap, with only the finer details of the package remaining to be ironed out. A key point of contention, according to De Tijd, has been the scope of the broadcasting rights. While Proximus initially expressed interest solely in Belgian football, Dazn reportedly wants to bundle its other acquired broadcasting rights, including those for several foreign leagues, into the deal.
The “All-or-Nothing” Sticking Point
This desire to sell a extensive package has emerged as a potential dealbreaker, according to Dazn.“Proximus chose Belgian football separately, but Dazn didn’t like that,”
a source commented. Conversely, others question whether Dazn will succeed in its all-encompassing approach. “no agreement has yet been reached, even though the consultation goes further with Proximus. The biggest obstacle is that Dazn wants to sell all his products, while the telco’s only aim for Belgian football,”
La Dernière Heure reported.
The coming days will be critical in determining whether Proximus, potentially influenced by political pressure, will follow the lead of RTBF and accept Dazn’s terms. The hope is that other competitors will follow suit and reach similar compromises.
Telenet, for its part, remains firm in its stance, stating, “There are no updates and our position will undoubtedly remain. We are open to negotiate every fair proposal.”
For now, Belgian football fans will be eagerly watching these negotiations, hoping for a swift resolution that brings live Jupiler Pro League action back to a wider audience. The prospect of enjoying the league’s excitement without being tied to a single platform is a welcome one, and the “white smoke” of an agreement seems closer than ever.
