Par
Enzo Legros
Published on
“Make Toulouse Basketball Club a lifestyle brand”. Such is assumed ambition from the pink city basketball club. As explained on Actu Toulouse several weeks ago, the team enters a new era, with three XXL recruits with the association’s capital, namely Antoine Dupont, Léon Marchandle et Bigflo and oli. The latter will have a very special role in the development of the club, since they take care of artistic objectivescultural and marketings of the TBC development project. Thursday, September 4, 2025, the Toulouse star duo presented the first fruits of their work to the press. This is how the two singers want to transform Toulouse Basketball Club.
A visual identity made in Bigflo and Oli
It was in the baragnon event space, in the heart of their hometown, that Bigflo and Oli spoke for the first time on their arrival in the basketball club. “We are 100 % involved”promises Oli, while his brother holds in his hands the tank top that the TBC players will wear all season.
A garnet color, a vintage logo representing a bull, an identity turned towards youth … Everything has been reflected and concretized by the two rappers of the pink city, since there is their mission.
“They have been offered to take care of everything that is artistic direction and consulting”, explains Bigflo, leaving the sports part “to pros” and Antoine Dupont and Léon Marchand, who will take care of “rigor and performance”, adds the new president of the Simplified Joint Stock Company (SAS) of TBC, Fabien Conte.
“Bring events around matches”
The pair repeats, he will not work on the competitive component of Toulouse Basketball Club. But for Bring the club to its ambitionshe intends to bring the culture to enter inside the “Small Sports Palace”, the Antre in which the team will play.
We also want to bring the light that we have on us at the moment and to be able to ricate it a little on the club, (…) I think that French basketball has not still reached its peak. We are the third largest city in France and we are only in National, I think there is really a lot to do.
Concretely, the iconic artists of Toulouse will try to organize cultural moments throughout the TBC season and find a place for the club on social networks, in addition to managing all the visual identity.
“May young people be able to wear this jersey with pride”
We will have understood, The role of Bigflo and Oli promises to be intense And essentially turned towards the objective of developing the scope of the club down to the street. “We want young people to be able to wear this coat of arms with envy, proudly, the ultimate kiff for us, is that the Toulouse appropriate it, that they have this desire to wear it to go for a drink, to go to college,” wishes Oli.
The first Toulouse Basketball Club championship will take place the September 19 at 8:30 p.m.at home. The opportunity to attend the great first of a project, which, it is recalled, aims to bring the TBC to the elite by 2030.
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