Thirteen shareholder clubs of the Euroleague gathered at the Villa d’Este in Cernobbio on the shores of Lake Como for a summit to weigh whether to merge with a proposed NBA Europe league or maintain independent control of European club basketball.
High-Stakes Summit at Lake Como
The exclusive gathering on the shores of Lake Como brought together the owners of the 13 Euroleague shareholder clubs, including Real Madrid, FC Barcelona, Vitoria, Olympiacos, Panathinaikos, Fenerbahçe, Anadolu Efes, Bayern Munich, ASVEL, Žalgiris Kaunas, CSKA Moscow, Maccabi Tel Aviv, and Olimpia Milan, as reported by BeBasket and Eurosport. Unlike standard operational board meetings, this summit featured direct participation from club owners, such as Barcelona president Joan Laporta, who flew to Italy to assess the future governance of the competition, according to Goal.com. The discussions focused heavily on an acquisition proposal submitted by the National Basketball Association weeks prior.
Absorption Versus Independence for Euroleague Clubs
Discussions at Cernobbio centered on two divergent paths for the continent’s premier competition. According to BeBasket and Eurosport, AEK Athens owner Makis Aggelopoulos stated publicly that the NBA’s proposal entails the complete absorption and abolition of the existing Euroleague structure, with current stakeholders bought out. Alternatively, the clubs could reject the American overture, transform their current long-term licenses into commercial franchises, and expand the existing competition from 20 to 24 teams by admitting new entrants from the 11 bids already submitted to Euroleague Commercial Assets (ECA), as reported by Le Figaro.
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Euroleague and NBA Europe Vie for Expansion
Euroleague CEO Chus Bueno has outlined plans to expand the competition to 24 and eventually 28 teams, incorporating up to 21 franchises stretching toward the Middle East, with franchise acquisition costs valued between 50 and 90 million euros. In contrast, NBA Europe representatives, including European and Middle Eastern managing director George Aivazoglou, have asserted that the NBA-backed venture could generate tens of billions in asset value and distribute hundreds of millions in payouts to participating clubs in its inaugural year, backed by the global marketing power of the NBA brand.
NBA Seeks Alliances with Major Soccer Clubs
The NBA’s blueprint for a 16-team European competition involves twelve permanent franchises anchored by existing clubs, external investors, and established soccer institutions, including Paris Saint-Germain. Qatar Sports Investments confirmed to Reuters that it has been involved in active discussions regarding basketball investments for over a year. Meanwhile, NBA deputy commissioner Mark Tatum and George Aivazoglou met with European Club Association chairman Nasser Al-Khelaïfi and representatives from Real Madrid, Bayern Munich, Barcelona, and AC Milan during ECA meetings in Copenhagen, signaling deep-seated talks with elite football properties, as detailed by Le Figaro.

Next Steps in London Negotiations
The future of European basketball governance will face further scrutiny on Thursday, when NBA Europe managing director George Aivazoglou is scheduled to provide a public update on the status of negotiations during a sports business summit in London, following the conclusion of the closed-door talks in Cernobbio.
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