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The unstoppable sum of Orlegi

On August 6, and barely a month after the presentation of the membership campaign, then questioned by a very significant price increase, the pull of the Orlegi Group with a view to its first project at Sporting is evident. With margin still ahead, the rojiblanca entity exceeds the threshold of 18,500 subscribersalready surpassing the figure achieved in all of last season, even after the special promotion that the rojiblanca entity launched in March with the aim of packing El Molinón in the last six home games to save the season.

The data, very positive, together with the festive atmosphere that was seen in the macro presentation last Tuesday at the Gijon stadium, confirms that the Orlegi Group has managed to trigger the illusion among the fans.

The impact of the figures that are being achieved with the subscriber campaign is already very powerful. On the one hand, Abelardo’s project will have the full support of El Molinón, and furthermore, the fans have picked up the glove thrown by David Guerra, CEO of Sporting, a crucial figure in the success of this campaign, and managed to play a more than relevant in the design of the ambitious sports project that Orlegi is weaving. Under the slogan “Latimos Juntos”, Guerra defended the very risky campaign, explaining that the objective of the raises was merely sporting, and not economic: “The fans who come to the field will have a direct impact on increasing the wage bill. The simple It would have been to maintain the course of past seasons, without a raise, but that’s not the right decision. That’s why we count on everyone to carry the club forward”.

Alejandro Irarragorri, president of Sporting’s board of directors, confirmed on Thursday at the Hispanic-American meeting held at the Archivo de Indianos-Museo de la Emigración, in Colombres (Ribadedeva) the great pace of renovations. “We are close to 18,000 subscribers,” said the Mexican executive, and he was confident of “breaking the goal of 22,000 renewals.” For now, with this great response from the fans, hooked on the sports project, and the current prices, the impact on the salary cap is going to be important. The rojiblanca entity has already maintained communications with LaLiga. This economic lever to improve the salary cap is added to the capital increase (scheduled for August 26, for a minimum of five million) and the sale of Manu García, a transfer that left some 3.2 million euros in the Gijon entity. euros.

Yesterday was once again a busy day both at the El Molinón ticket offices and online renewals, passing 18,500 renewals (more than 90% renewed). In fact, the rojiblanco club reported that due to the reservation requests that have arrived in the last few hours and the movement that was recorded on the online platform, the renewals will continue to be open until 11 am this morning.

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