Every year, Forbes magazine makes a list with the value of sports franchises worldwide, where for the first time in history, a club managed to overcome the barrier of 8 billion dollars; los Dallas Cowboyswhich remain at the top as the most valuable team on the planet.
The organization, owned by Jerry Jonesremains the most valuable of the NFL for 14 consecutive years, despite the little sporting success that its fans have suffered for several years.
The merit of the Dallas Cowboys
According to Forbes, the Cowboys were the first team to earn more than $1 billion in revenue thanks to a series of long-term endorsements, including a 10-year, $200 million deal with Molson Coors.
Another of the important money inflows is sponsorship at the stadium, with more than 220 million billed, double that of any other franchise in the NFL. On the other hand, teams like Chicago Bears, Buffalo Bills, Vegas Raiders y Cleveland Browns rose in value by 40 percent.