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Learn about the surprising sneakers with beer that a brewery created

Can you imagine some tennis con beer? the brewery Heineken has made this possible by presenting its new beer Heineken Silver through the so-called Heinekickslimited edition sneakers that contain beer in the sole.

How were beer sneakers created?

The beer sneakers were designed by Dominic Chambrone, who owns the brand “The Shoe Surgeon” in a collaboration with Heineken and its purpose is to “walk on beer”, yes, it contains Dutch beer, which, according to the creators of the product, is fresher, less bitter and with finer bubbles than the original.

This Heineken Silver beer is the lightest beer and with less alcohol from the brewery that also, according to company records, has revenues of 19 thousand 720 million euros worldwide.

The tennis shoes are in the brand’s colors, that is, green, red and silver, and they have a tube that runs through the shoe so that the drink can circulate. In addition, there is a metal bottle opener on the tongue.

In order to create these innovative shoes, Heineken used a specialized surgical injection method to inject the beer into the soles and give the person a “soft” feeling when walking.

Designed in collaboration with noted footwear designer, Dominic Ciambrone, to celebrate the smoothness of Heineken ®️ Silver. Heinekicks aren’t your everyday shoe, but it’s not every day you get to walk on beer.

Beer tennis won’t be for everyone

It is important to mention that only 32 copies of beer sneakers have been produced and the first pairs for sale, specifically 7 of them, will be distributed in Singapore from next August 11 as part of the event. Project Future.

The Shoe Surgeon detailed that the shoe not only embodies the energy of Heineken Silver but literally carries her. “I can’t say I’ve designed a sneaker that contains real beer before,” she noted.

It is not yet known if these tennis con

beer
they could arrive in Mexico in the future, but what is a fact is that more than one would like to enjoy a refreshing beer within reach of their feet.

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