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Seek its test | The collision of old and new consumer brands and new trends_detailed interpretation_news_hot events_36氪

Text|Wang Bei Feng Xiaoying

Appearance|Wang Bei Feng Xiaoying

Edit|Huang Huimin Jiang Qianjun

“This is 36 krypton Guangdong. Please test!”

After hearing the Krypton friends who are familiar with the opening remarks, do you want to Krypton?

After a month, Xiao Krypton is back with a new shop guide~

As a Cantonese, the most familiar thing is the eaves (not) that you hide from in the rainy day, the arcade, the Xiguan House…

This time I visited the store,We came to Yongqingfang, known as the “unmissable cultural landmark of Xiguan”, to witness the collision between old and new consumer brands and new trends.

Now let’s take everyone to unveil the “true face” of Yongqingfang!

Hey tea full of Xiguan flavor

“Hi Tea” Yongqingfang Store

As a young Chinese tea chain brand,KichaGathering traditional Chinese culture and innovationCreativeNew in one, opened a new trend of tea drinking. Based on the ancient Chinese tea culture, it combines with modern emerging culture to explore a new style of tea culture.

The hi tea in Yongqingfang combines the traditional Xiguan architectural style to achieve a balance between the new and the old, so that the store has a modern art and a traditional atmosphere.Eight Immortals Table, Retro Gramophone, Three Carvings, One Color and One Embroidery, Bluestone Bricks, Copper Plate Relief, Manchurian Window, Walking Door, Qilou Street, Hey Tea Discovery Device…

In this space, the inspiration of hi tea blends with the impression of Cantonese teahouses, and traditional elements gain new ideas in the break-up and reorganization.

Dayi Tea Court with the theme of “Basketball”

“Dayi Tea Court” Yongqingfangmen Store

As a time-honored tea company, Dayi Tea and Guangdong Hongyuan cross-border joint name,Create a new form of tea space with the theme of “basketball”.Its combination of western decoration and Chinese tea has also become a new place for young people to drink tea.

The professional etiquette of tea set and drinking tea does not match the modern fast-paced life.However, Dayi Tea Court actively integrates with new consumption methods, bringing a new tea-drinking culture.

Huahui pull intestines

“Huahui Sausage” Yongqingfang Store

Food in Guangzhou, taste in Xiguan.

In addition to tea, in Guangdong, tea can also be morning tea. Speaking of Cantonese morning tea, rice rolls are definitely indispensable.

Starting from Xiguan, which is rich in Cantonese flavor, Huahui Lachang is the memory of the growth of a generation of “Laoguang”.With the changes in consumption patterns and the fusion of local trends, Huahui Rice Rolls has launched new products in compliance with the trend.

At present, Huahui rice rolls has also launched rice rolls with flavors such as Xiguan, Chaoshan, Yunfu, Hakka, etc., to meet the needs of different groups of people.

Yongqingfang

Yongqingfang is integrated with Cantonese culture in continuous upgrading and transformation,The old and new cultures can collide with each other,Let the city leave memories, let people remember homesickness.

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