Suzu Hirose takes a close-up shot of Ryo Yoshizawa and Aaron Wolf with “Cheki”!
“Let’s take a picture of the New Year ♪ 2022 Cheki Emo Photo” version-TV commercials will start broadcasting nationwide from December 29 (Wednesday)-
FUJIFILM Corporation (Headquarters: Minato-ku, Tokyo, President and CEO: Sadaichi Goto) has released a new commercial, “Let’s take a picture of the New Year ♪” from the TV commercial “Let’s take a picture of the New Year ♪”, which is a familiar feature of the New Year. “2022 Cheki Emoi Photo” will be aired nationwide from December 29th (Wednesday).
This time, in addition to our image character Suzu Hirose, actor Ryo Yoshizawa and judoka Wolf Aaron will appear. Mr. Hirose, wearing a gorgeous sunny dress suitable for the New Year, and Mr. Yoshizawa who decided with a haori hakama with the hybrid instant camera “Cheki” “instax mini Evo” (hereinafter “mini Evo”) in hand. This is a story about taking a picture of Wolf. Through a comical dialogue between three people, we will introduce the charm of “mini Evo” that allows you to express the scene as you feel it with 100 different shooting effects.
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■ “Let’s take a picture of the New Year ♪ 2022 Cheki Emo Photograph” version TV commercial
URL： https://youtu.be/zaxTh1deH1g
■ Special website
URL： https://instax.jp/mini_evo_sp/
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■Hybrid instant camera “Cheki”About “instax mini Evo”
The “mini Evo” is a hybrid instant camera that allows you to shoot while looking at the LCD monitor on the back of the camera, select your favorite image, and print it. The “mini Evo” is equipped with 10 types of lens effects and 10 types of film effects. By freely combining various effects, you can realize “100 different shooting effects” and express the scene with check print. In addition to the classic camera design with a high-class feel, it is equipped with a lens dial, film dial, and print lever, allowing you to enjoy analog-like operations. In addition, by linking with the smartphone app, you can print photos from your smartphone even though it is a camera, greatly expanding your enjoyment.
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■ About TV commercials
In the “Let’s take a picture of the New Year ♪ 2022 Cheki Emo Photo”, Mr. Hirose in a sunny dress is wearing a dignified haori hakama.
Ryo Yoshizawa and Wolf Aaron are invited to the house, and the scene starts with “Thank you for your hard work last year” and “Please relax”.
After that, Mr. Hirose, who got the “mini Evo”, started shooting Mr. Yoshizawa and Wolf. When Mr. Yoshizawa responded perfectly to the request of Hirose cameraman who is particular about facial expressions and composition with a rich facial expression, Wolf responded with a powerful action of judo. In addition, when the three of them were looking at the cheki print taken in front of the New Year dishes with a kotatsu, Mr. Yoshizawa and Wolf said, “I was emo.” “No, I am emo!” And, I start arguing which photo is emo. Mr. Hirose was on the sidelines while eating ozoni, but at the end he caught the best shots of the two.
Please pay attention to the gachinko game between Mr. Hirose who takes pictures of Mr. Yoshizawa and Mr. Wolf by freely combining the 100 shooting effects installed in the “mini Evo” and the men who are unfolding over emo.
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■ “Let’s take a picture of the New Year ♪ 2022 Cheki Emo Photograph” version TV commercial
URL https://youtu.be/zaxTh1deH1g
■ Campaign to win autographed cheki prints of Mr. Hirose, Mr. Yoshizawa, and Wolf and “mini Evo”!
We will carry out an Instagram * 1 campaign where you can win autographed cheki prints by Suzu Hirose, Ryo Yoshizawa, and Aaron Wolf and “mini Evo”. For details, see the special website (https://instax.jp/mini_evo_sp/)please look at.
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* 1 “Instagram” is a trademark or registered trademark of Instagram, LLC.
■ Shooting episode
◇ Mr. Yoshizawa responds to Mr. Hirose’s request with an instax!
Mr. Yoshizawa participated in the “Let’s take a picture of the New Year” series for the first time, but he has a great deal of trust that he can be relieved because his partner is Mr. Hirose, who has a history of co-starring in dramas and movies many times. rice field. I took pictures in a relaxed manner from beginning to end, and responded to requests such as “I feel like I’m worried about hardball!” And “I have a textured face!” On the other hand, Mr. Hirose also produced detailed facial expressions and compositions while enlivening “more cool!” When he lifted Mr. Yoshizawa, saying, “It’s true that he decides his facial expression with a click!”, He happily reported to the director, “I was able to take a smile on my face (laughs)” and appealed that I was able to take the best shot. I was there.
◇ Wolf, a mood maker, brightens the atmosphere of the site
Wolf’s shooting started with a cut that allowed him to peek into his face from behind Mr. Yoshizawa, who folded his arms. The presence was overwhelming only for Wolf, who is 181 cm tall and whose main battlefield is a heavyweight class of 100 kg in judo, but when he smiles with a smile while scratching his head with a shy look, it can be said. There was no charm, and I heard the word “cute” from the directors and staff who were watching over the monitor. As soon as he heard that voice, Wolf laughed with a shy smile, “Isn’t I the character that is said to be cute?” Also, in the scene taken from the side of Mr. Hirose who is sitting on the porch in front of him, he commented, “I should be farthest, but my face is the biggest. It’s strange.” With his bright and friendly characters, such as inviting laughter, the scene was very lively.
◇ Wolf is prepared to lose due to the ground fighting performed by Mr. Yoshizawa! ??
A scene in which Mr. Yoshizawa decides on a ground fight for Wolf while competing for which of the two photos is emo. Mr. Yoshizawa, who received a lecture directly from Wolf, saying, “The right foot is in front and the left foot is in the back,” put his right arm around Wolf’s neck and immediately held it down with his upper body. After shooting, Mr. Yoshizawa revealed the inside of his chest during the production, saying, “I was intimidated even from below, and I was thrilled when I was bounced off.” Desperately keep the whole body in a kesa-gatame. When the director said, “We were able to conclude 2021 with the wonderful expressions of the two of us!”, We finally got a relief expression. Regarding the ground fighting performed by Mr. Yoshizawa, Wolf commented, “It’s the first time I’ve been suppressed so much in the past year” and “I’m prepared to lose.” Mr. Yoshizawa burst into laughter with Mr. Hirose and the staff around him to the first-class joke of Wolf.
◇ In response to the director’s fierceness, he performed a powerful “shadow judo”
A scene in which Wolf, who burned his rivalry, requested Mr. Hirose to “take a picture of me too” to Mr. Yoshizawa, who decides his cool facial expressions one after another. Wolf, who went up to the tatami mat lightly, was enthusiastic about “Shah!” Show off “Shadow Judo”. He livened up the scene with a serious expression and a powerful super-class performance that was different from the charming appearance that he had shown to Mr. Hirose and Mr. Yoshizawa until then.
■ “Let’s take a picture of the New Year ♪ 2022 Cheki Emo Photo” version Making movie
URL https://youtu.be/5Q0e-0mKLKs
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■ Interview with Suzu Hirose, Ryo Yoshizawa, and Aaron Wolf
――This year, you co-starred with Ryo Yoshizawa and Aaron Wolf. How was the CM shooting?
[Mr. Hirose]: In the “Let’s take a picture of the New Year” series, I haven’t had many opportunities to co-star with people of different ages, so it was very fresh and fun.
――Please tell us your impressions of appearing in the TV commercial “Let’s take a picture of the New Year”, which is a familiar New Year’s tradition.
[Mr. Yoshizawa]: It’s nice already. I’m very grateful that I’ve been able to put out a series that has been going on since I was little, even before I was born, and I was able to work with Suzu-chan, who has a lot of co-stars and can feel at ease. It was a lot of fun shooting.
[Wolf]: I was happy. I’ve been watching it since I was a kid, so I didn’t expect myself to appear in this commercial, and I really enjoyed shooting.
――How was the ground fighting performed by Mr. Yoshizawa?
[Wolf]: It’s the first time I’ve been suppressed so much in the past year.
[Mr. Yoshizawa]: No, no (laughs).
[Mr. Hirose]: Ahaha.
[Wolf]: I was really prepared to lose.
――How was it when you tried to put a ground fight on Wolf?
[Mr. Yoshizawa]: No, I’m afraid.
[Wolf player]: No no no.
[Mr. Yoshizawa]: Mr. Wolf said “Wow” and pretended to be done, but even so, I was already shaking my body (laughs). I felt like I could return it anytime, and I was thrilled when I was going to be skipped.
–Please tell us your impressions of shooting Mr. Yoshizawa and Wolf with “mini Evo”.
[Mr. Hirose]: You can enjoy it because there are various shooting effects. This time, a lot of the word “emoi” appears in the commercial, like a catchphrase, but when I took a picture of Yoshizawa-kun, when I said “Yes, more!” It will give you. So it was really interesting.
――Looking back on 2021, what kind of year was it?
[Mr. Hirose]: I think this year was a year in which I was able to spend my time thinking about various things like never before, while having time to face my work and work.
――In Mr. Hirose’s documentary program broadcast this year, you noticed that he was working hard on kickboxing. How was the reaction around you?
[Mr. Hirose]: This year, I was making a role, and I was doing a little less exercise than usual. Once the one that moved after a long time was broadcast on TV, people I met would say something like a crazy person (laughs). “The other day, I said I’d do sparring together, but I wouldn’t do it after all,” and various people told me about kickboxing at that time.
–Mr. Yoshizawa, how did Wolf look back on this year?
[Mr. Yoshizawa]: I was able to do one long work this year, and I just ran through it. I have the impression that it was a year with a large proportion of output, even though there were moments when I was able to input on-site. Next year, I would like to see more works, do something a little more fulfilling in my private life, and make it a year with a lot of input, and connect it to the next one.
[Wolf player]: This year I was exposed to a lot of media and was able to spread judo, so I think it was a year that changed my own life. Without being overwhelmed by this, big competitions will continue next year and next year, so I think I have to do my best again.
――Please give a message to the viewers who are watching the commercial.
[Mr. Hirose]: Please take a picture of the New Year with the “Cheki” instax mini Evo, where you can enjoy 100 different expressions!
■ “Let’s take a picture of the New Year ♪ 2022 Cheki Emo Photo” Hen Interview Movie
URL https://youtu.be/4jT4AWPmmOQ
■ Profile
[Suzu Hirose]Born June 19, 1998 / Born in Shizuoka Prefecture
[Ryo Yoshizawa]Born February 1, 1994 / Born in Tokyo
[Wolf Aaron]Born February 25, 1996 / Born in Tokyo
■ CM overview
Title: “Let’s take a picture of the New Year ♪ 2022 Cheki Emo Photograph” (30 seconds)
Screening start date: December 29, 2021 (water)
Broadcast area: Nationwide
■ Staff list
Creative Director Hiroshi Sasaki (Ren)
Planning / Copy Shinichi Fukusato (One Sky)
General Producer Yu Kujima (Trademark)
Art Director Akihiro Hamabe (WATCH)
Producer Hideto Wakao・ Hidehiko Ikemiya (Geek Pictures)
Production Manager Miyu Miyano (Geek Pictures)
Director Gohei Yamaguchi (Spring Planning)
Photo by Naoki Imoto (Hideki Kuroda Office)
Lighting Shinichi Miyaki (Rising Star)
Art Asako Hagiwara (Hata Art)
Stylist Setsuko Ishida (Ishida)
Hair Makeup Hiromi Sasaki (Free), Masanori Kobayashi(SHIMA) ・ Risa Sawada (free)
Music Mutsumi Hamano (Melody Punch)
Cooking Sensui Noriko(free)
Offline Editor Hiroko Watanabe (connection)
Online Editor Yuta Sato (Studio 109)
MA Mixer Shimizu Tenjihito (Free)
Casting Gosaku Umimoto, Masaru Wakaho (Dentsu Casting and Entertainment)
Keiko Masuda (Gambit)
To press release details https://kyodonewsprwire.jp/release/202112245496
