“The reason I signed with Puma from the start is that I wanted to be different”. Signed in 2018 by the German equipment manufacturer, Deandre Ayton was one of the first players to be part of the operation to win back the brand in the orange ball and basketball shoes market.
Three years later, Deandre Ayton may not have the aura of a Luka Doncic or a Trae Young but can boast of having played in an NBA Finals and having been a major part of the campaign. of the Suns playoffs.
The reference in the Caribbean
The hub has thus reached an agreement with Puma to renew his contract, making him one of the three highest paid hubs in the league in terms of sponsorship contract.
The Bahamian, who wore “RS-X Deandre” and plays this season with personalized Court Riders (the DOMINAYTON), confided his connection with Puma because the brand is well established in the archipelago of the Bahamas.
“Growing up in the Bahamas, the first brand I wore was Puma. We only saw Puma. A guy like Usain Bolt, whom I admired as a Caribbean star and who represented the face of the Caribbean in sports, was his only sponsor. Puma was everywhere ”, he added.
Emphasis on charity, alongside his mother
Beyond the purely marketing and financial aspect and the possibility of benefiting from new personalized creations, Deandre Ayton emphasized his desire to organize more actions to help communities in difficulty through this new partnership.
“We are a giving family. Growing up, you didn’t pass by my house without leaving with a full stomach ”, remembered the pivot of the Suns, which also involves his mother, Andrea, in his various charity projects, in Phoenix, in the Bahamas, and more broadly in the Caribbean and the Antilles. “She teamed up with Puma and shared her ideas on how she can give back. When I see that it reminds me of how we grew up with cheap clothes. For us, being able to help families and put smiles on their faces is like a dream that I never thought I could achieve ”.