At the end of a long-term project aimed at strengthening its standing, the Roland-Garros tournament, accompanied by the W agency, gives design all its meaning to win the 2021 Grand Prix du sport.
A new setting for a legendary tournament. This is the profile of the operation crowned by the Grand Prix Stratégies du Sport 2021, awarded to Roland-Garros and its agency W (Havas group), launched since 2014 in a large-scale project aimed at strengthening the standing of the tournament. Parisian Grand Slam. “One of the specificities of this project is that there was no
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