Serie A, or ‘Calcio’, is Italy’s professional soccer league, which is considered one of the five most important in Europe (together with the Spanish League, the German Bundesliga, the French Ligue 1 and the English Premier League), as well as one of the most exciting and relevant in the world. With teams of the stature of the Juventus, Roma, AC Milan and Inter Milan, this competition is located in the ‘Olympus’ of world football.
Of course, this is known by Electronic Arts Inc. (EA), a video game producer that through its sports division (EA Sports) reached an important contract with the Serie A League and its directors. According to a statement issued by the company, FIFA 22 (the most recent edition to be released in the coming weeks) will feature 14 licensed teams from the Italian soccer league, as well as new features typical of this competition.
“The agreement also includes exclusive rights to Series A activations, including true integration into FUT Team of the Week, FUT Series A Team Of The Season, and a new Player of the Month award from EA Sports. ”, Explained the company in its document.
For his part, David Jackson, Vice President of Brand for EA Sports FIFA, said that, “This is the beginning of an exciting collaboration with Lega Serie A, which will allow EA Sports to continue promoting the love of football globally.” .
“This partnership with the Serie A League further highlights our commitment to Italian soccer. We are ambitious in Italy, both now and in the future, and we will increase our presence in the country with the aim of offering the most authentic and unrivaled gaming experiences within this sport ”, he added.
On the other hand, EA also announced its new appointment as Title Sponsor and Partner of the Italian Supercoppa in real life, so that from next year, in the 2022-2023 season, this Italian football competition will be renamed EA Sports Supercup.
“Fans will be able to view EA Sports content during the season in the Italian Cup, the Italian Super Cup and the Serie A Championship matches, as well as on their digital platforms. The collaboration will also provide the most advanced gaming experience in Serie A League with the eSports competition eSerie A TIM, to be played exclusively on FIFA.”, Indicated the company.
Given this decision, Luigi De Siervo, CEO of the Serie A League, “the union of the Serie A League and EA Sports is a unique opportunity to provide great visibility to our clubs and players for the coming years”.
It should be remembered that FIFA 22 will arrive on October 1 to all PlayStation 4, PlayStation 5, Xbox One, Xbox Series X and Series S, Nintendo Switch, Microsoft Windows and Stadia consoles. This new edition will feature HyperMotion technology, which will present hyper-realistic movements of the footballers on the playing field, either during game time or during rest moments in the middle of the game.
Likewise, in addition to having licenses within the Series, it also has unlimited access to other competitions such as the UEFA Champions League, UEFA Europa League, the new UEFA Europa Conference League, Premier League, Bundesliga, La Liga Santander, CONMEBOL Libertadores and CONMEBOL Sudamericana.