“Most fans would like the World Cup to be more frequent” and “of this majority, the preferred frequency is every two years” concluded the Fifa on the results of a survey framed in the feasibility study on the frequency of holding the World Cup conducted online by IRIS and YouGov companies last July.
“There are considerable differences between ‘traditional’ soccer markets and developing markets” and “younger generations in all regions are more open and interested in change than older ones” are other conclusions drawn from this study as reported Fifa this Thursday through its website.
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From a broader market survey of 23,000 people from 23 countries of the six confederations, 15,000 respondents with an interest in soccer and the World Cup were identified, data that will be used in a broader consultation process that includes the fans and will be developed in different phases.
Fifa emphasizes in its report that the youngest are the ones who see it as more favorable to change the periodicity of the World Cup: in the range of 18 to 24 years, 37 percent said they preferred that the World Cup be every four years and the rest, which is more frequent (every one, two or three years).
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As age increases, the percentage changes: 60 percent of those surveyed between the ages of 25 and 34 see the change favorably. The figure drops to 54 percent in the 35-44 range, 50 percent between 45 and 54, and 42 percent among those 55 and older.
Currently another survey is being carried out, expanded to more than 100,000 people in more than 100 countries, which according to the governing body of world football “will have a more global scope, will adjust elements such as population, geographic diversity, history and soccer potential , and will address the frequency of holding the World Cup for men and women “.
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