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Emma Raducanu has her name registered as a trademark after winning the US Open: Will she be worth a billion euros?

Just two weeks ago Emma Raducanu was only known to selected tennis fans, now her face can be seen everywhere, at the Met Gala she was already shining in the spotlight.
The trigger for her meteoric rise is the historic victory at the US Open, in which the 18-year-old played through the qualification to the final and remained without losing a set during the entire tournament.
Many are already predicting that Raducanu could be the next bright star in the sports sky. The British born in Canada, whose parents have Romanian and Chinese roots, seems to be marketed perfectly thanks to her sympathetic nature and appearance. That is why lawyers for the new number 23 in the world quickly secured the trademark rights to their name.

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Raducanu is also very popular on social media. Just a few days after the US Open, she has more than 1.9 million followers on Instagram. In May it was just over 200,000.

Raducanu could earn a billion euros

As the English newspaper “The Sun” now extrapolates, Raducanu could earn over a billion euros in her career. This would push her into a group of very few athletes like Michael Jordan or Tiger Woods and would also be the first woman to achieve something like that.

Raducanu beats Fernandez and makes Grand Slam history

There is still a long way to go before then. Raducanu received 2.5 million US dollars (2.12 million euros) for her US Open victory, around eight times as much as in her entire career. According to the “Sun” she could come up with more than 100 million euros in prize money in her career through further Grand Slam and other tournament victories.

Significantly more money could flow away from the tennis court, however. Securing their name as a brand formed the basis for developing products under their umbrella. This clears the way for clothing or shoe lines, cosmetic products or sweets that other athletes have already initiated in the past.

Mischa Zverev tells an impressive Raducanu anecdote

As the “Sun” writes, a future sponsorship deal could even exceed the 250 million euros that Roger Federer will receive from Uniqlo over ten years. A proposed contract with Tiffany in China could bring in up to 25 million euros annually.

Becker warns Raducanu: “Life will be different”

Raducanu visits New York Stock Exchange

All that money could be increased through clever investments. Her visit to the New York Stock Exchange showed that Raducanu also deals with such topics.

“Visiting the stock exchange was the one place on my bucket list that I really wanted to visit before I left. My parents were both involved in finance, and I really wanted to learn more about the business world,” said Raducanu.

“Massively impressive”: Klopp raves about Raducanu

But now it’s back to the tennis court for the shooting star. Because your success depends on it in the first place. Raducanu will next be playing at the WTA tournament in Cluj and at the same time has the opportunity to pay a visit to her Romanian grandmother.

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