Home basketball Appeal for “TV shine” over terrestrial broadcasting rights Monica Okoye To win the women’s basketball Asian Cup for the fifth consecutive time –zakzak: Yukan Fuji official website

Appeal for “TV shine” over terrestrial broadcasting rights Monica Okoye To win the women’s basketball Asian Cup for the fifth consecutive time –zakzak: Yukan Fuji official website

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Appeal for “TV shine” over terrestrial broadcasting rights Monica Okoye To win the women’s basketball Asian Cup for the fifth consecutive time

The Japan Women’s Basketball National Team, who won the silver medal at the Tokyo Olympics, is the next move to prevent the boom from ending transiently. At the Women’s Asian Cup (Jordan), which will open on the 27th, which will take five consecutive victories, the appeal of “television shine” will be appealed and the right to broadcast terrestrial broadcasting will be promoted.

The 13 representative candidates this time are organized mainly by young people. At the center is Monica Okoye (22) = Fujitsu = silver medal member. He has a Nigerian father and his brother is Rui Okoye, an outfielder (24) from professional baseball Rakuten.

Monica Okoye, who is showing off her mastery talk skills on a variety show on terrestrial broadcasting, is “good tongue” at an online press conference. He said that his Instagram and other followers increased rapidly due to the Olympics effect. “I realized again that the whole world was watching. A famous Nigerian singer also followed me. I don’t know, but maybe it’s famous. I also wanted him to represent Nigeria. “

Advertising agencies are also feeling the business opportunity in the rising tide of women’s basketball, and are planning a plan to sell terrestrial TV broadcasting rights as a set. The touchstone of the response to the success in the Asian Cup will be the touchstone. If the business negotiations are completed, a contract amount of 100 million units will be entered, which will give a great momentum to strengthening and expanding popularity toward the gold medal of the next Paris Olympics.

“I want to achieve 5 consecutive victories in order to carry on the history of 4 consecutive victories.” How much can the content value of women’s basketball be enhanced by the dynamic play such as the 3-point shot that they are good at and the characters that are familiar to the living room? (Editorial committee member Takeshi Kubo)



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