– Credit: Bandai Namco media
videogames
December 29, 2020
of Pierfrancesco Catucci
The partnership to celebrate the 40th anniversary of the video game
Popular interactive entertainment leader Bandai Namco, who created Pac-Man, has announced a new partnership with the National Basketball Association (NBA) to celebrate the 40th anniversary of the video game that will lead to a series of NBA-themed video game integrations. and several licensed Pac-Man and Nba products.
Over the course of the American basketball season that has just begun, the collaboration will offer many points of interaction that will allow fans to enjoy their favorite video game icon and their most beloved sports league, taking advantage of the global appeal of both Pac-Man and the NBA. .
Starting December 22, fans can enjoy some NBA-inspired gaming content, including fun power-ups and special mazes, in the Pac-Man mobile game, available for iOS and Android.
“In Bandai Namco Entertainment – explains Yutaka Fuse, head of licensing and branding of the company – we are all happy and proud of this collaboration. The strong combined appeal of Nba and Pac-Man allows us to offer creative experiences and special products that are sure to win over fans of both brands. As we prepare to enter 2021, we will launch a new Pac-Man initiative with the goal of engaging our fans and keeping them Pac-Active with a wide range of safe Pac-Activities to do at home. ”
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