With regard to the transfer market this summer, Jürgen Klopp insisted on his message.
Liverpool were ready to play the waiting game.
After seeing virtually no income between mid-March and late June, the Reds were ready to be deliberate and patient about how they would run their transfer business this year.
With a squad that has won the Champions League, the Club World Cup and the Premier League since the beginning of June 2019, it made little sense to panic at a time when football finances were so uncertain.
A new window gave them until the first week of October to complete their business as well.
“As we have already said several times, the situation is very difficult to assess the future,” said Klopp last month.
“That’s always what we have to do. We have to judge the future. Usually we know as much as you can about the funds we have.
“At the moment we are qualified for the Champions League and we qualified for the Champions League pretty early. Usually that’s good. But a few weeks ago nobody knew if we could play in the Champions League again next season.”
“Can you count on the Champions League money and how much will it be?
“It’s all uncertain and that’s what we take into account because we are not only responsible for the success of the club, but also for everyone in the club, and that means everyone who works here. We try to do that . ” .
“As long as we don’t know exactly, we have to wait. We have a really good squad, we’ve seen what we can do, we have to see what has to be done, we need even more time.
“Hopefully time will bring a little more clarity about the future and then we’ll make our decisions.”
But was that time Klopp asked for now given to Liverpool?
Tuesday’s news showed that Premier League clubs are indeed going to earn their full prize money this season, despite the campaign’s last 92 games being played behind closed doors with a three-month absence for television networks.
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The league’s 20 clubs have decided that the COVID-related cuts in TV income – a number that can reach up to £ 330 million via discounts to broadcasters – will instead be spread over the coming years.
This means that the game interruption and the resulting financial gap will not affect the 2019/20 campaign. In short, Liverpool will benefit significantly from winning their first league title in 30 years.
Runner-up Liverpool and then-champions Manchester City reportedly earned around £ 150m in the 2018-19 season.
Each team already takes home an equal share of £ 79.4million in the division, but the league’s position and number of televised games are some of the additional factors that determine the total.
As a result, the Reds deposited £ 149million on a campaign that earned them 97 points in 2019.
A year later, their successful 99-point season could earn them a reported fee of £ 175 million. The news, reported Tuesday by The Times, would spell a massive boost for a side whose revenue streams were disrupted by the break in play.
Every time they play behind closed doors, the Reds miss out on £ 3m and the club has one of the biggest wage bills in sport at £ 310m.
It remains to be seen how the gust of wind will benefit Liverpool in the coming weeks and months. But with Klopp detailing the club’s stance on waiting in the most uncertain time of the Premier League era, the Reds may have just received much-needed clarity.
The freedom to attack the transfer market perhaps even more aggressively than initially assumed.
It doesn’t mean the prize money will be instantly deposited in Liverpool’s transfer kitten this summer, but the news will be welcome as the champions continue to overlook the landscape in that window.
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